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Fulton 12pk Launch

Designer & Jr. Art Director

Thanks to the Fulton Beer 12-pack launch, I had my first experience with video art direction. I accompanied the skilled team and learned a lot from them, while also developing a passion for video art direction. Scrappy was the name of the game, so I doubled as talent for most of these spots, too!

In addition to contributing to the video shoot, I also designed the packaging for the 12 packs that were being promoted.

The Team: 

Marketing Director: Tucker Gerrick, Videographer/Director: Kevin Horn

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